Create or update Marketo leads with new rows from Google Sheets

First, we need to connect Google Sheets and Marketo to Zapier.

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  Create Zapier account.

  Create Zapier account if you don't have one.

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  Connect Google Sheets to Zapier.

  Give Zapier access to your Google Sheets account, using Google Sheets credentials.

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  Connect Marketo to Zapier.

  Give Zapier access to your Marketo account, using Marketo credentials.

Next, we need to create a workflow automation scenario using graphical no-code web interface of Zapier.

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  Set up a Trigger action for Google Sheets

  Choose the following trigger: New Spreadsheet Row (Triggers when a new row is added to the bottom of a spreadsheet.).

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  Then set up an Action for Marketo

  Choose this action: Create or Update Lead (Creates or Updates a lead.).

Finally, we need to test this automation and publish it.

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  Customize data flow

  Configure the data that is exchanged between Google Sheets and Marketo.

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  Test the workflow and turn it on for production use

  Test your scenario and publish to production. Now you have an automatic workflow, that will Create or update Marketo leads with new rows from Google Sheets !