Salesforce
ActiveTrail
integromat

An automated workflow using integromat

Connects Salesforce + ActiveTrail

Add new SalesForce leads to ActiveTrail as contacts

About this workflow template

This automation scenario allows you to connect Salesforce and ActiveTrail

It can be build using Integromat, a no-code workflow automation tool. Integromat allows you to create automated scripts using a simple drag-and-drop interface for non-technical users. This is a ready-made scenario, but it can be customized by adding more apps, actions, filters or branches.

Salesforce and ActiveTrail can also be integrated using automation tools other than integromat:

Diagram

Add new SalesForce leads to ActiveTrail as contacts
Workflow diagram: Salesforce + ActiveTrail integration

How it works?

When this trigger fires in Salesforce

Salesforce

Watch Records in an Object in Salesforce

Triggers when a record in an object is created or updated.

Then this action happens in ActiveTrail

ActiveTrail

Create/Update contact in ActiveTrail

Creates a new contact or updates an existing contact.

How to set up this workflow

This guide contains information on how to set up an automatic workflow that allows to Add new SalesForce leads to ActiveTrail as contacts.

Part I

Configure Applications

First, we need to connect Salesforce and ActiveTrail to Make.com.

  • Create Make.com account.

    Create Make.com account.

    Create Make.com account if you don't have one.

  • Connect Salesforce to Make.com.

    Connect Salesforce to Make.com.

    Give Make.com access to your Salesforce account, using Salesforce credentials.

  • Connect ActiveTrail to Make.com.

    Connect ActiveTrail to Make.com.

    Give Make.com access to your ActiveTrail account, using ActiveTrail credentials.

Part II

Build an integration workflow

Next, we need to create a workflow automation scenario using graphical no-code web interface of Make.com.

  • Set up a Trigger action for Salesforce

    Set up a Trigger action for Salesforce

    Choose the following trigger: Watch Records in an Object (Triggers when a record in an object is created or updated.).

  • Then set up an Action for ActiveTrail

    Then set up an Action for ActiveTrail

    Choose this action: Create/Update contact (Creates a new contact or updates an existing contact.).

Part III

Test and Publish

Finally, we need to test this automation and publish it.

  • Customize data flow

    Customize data flow

    Configure the data that is exchanged between Salesforce and ActiveTrail.

  • Test the workflow and turn it on for production use

    Test the workflow and turn it on for production use

    Test your scenario and publish to production. Now you have an automatic workflow, that will Add new SalesForce leads to ActiveTrail as contacts!

Supported triggers and actions

  • Salesforce

    New record

    Triggers when a record of the specified Salesforce object (ie. Contact, Lead, Opportunity, etc.) is created.

    zapier
    triggerbyzapier
  • Salesforce

    Updated field on record

    Triggers when a field of your choosing (ie. email address, status) is updated on any record of a specified Salesforce object (ie. Contact, Lead, Opportunity, etc.).

    zapierpabbly-connect
    triggerbyzapierpabbly-connect
  • Salesforce

    Updated record

    Triggers when any record of the specified Salesforce object (ie. Contact, Lead, Opportunity, etc.) is updated.

    zapier
    triggerbyzapier
  • Salesforce

    Watch records in an object

    Triggers when a record in an object is created or updated.

    integromat
    triggerbyintegromat
  • Salesforce

    New outbound message

    Triggers when a new outbound message is received in Salesforce.

    zapier
    triggerbyzapier
  • Salesforce

    Opportunity was won

    This Trigger fires every time an Opportunity changes to the "Closed Won" stage. Note: For realtime notifications, you or your Salesforce administrator must install the IFTTT Salesforce Package. For more details see: ift.tt/salesforce

    ifttt
    triggerbyifttt
  • ActiveTrail

    Create/update contact

    Creates a new contact or updates a contact if a contact already exists.

    zapierintegromat
    actionbyzapierintegromat
  • ActiveTrail

    Add contact to group

    Add a new or an existing contact to a specific group (The new contact will be created if not already exists).

    zapier
    actionbyzapier
  • ActiveTrail

    Add a member to a group

    Update a member or create a new member in a group and send a campaign if provided.

    integromat
    actionbyintegromat
  • ActiveTrail

    Remove contact from group

    Removes a contact (passed as a parameter via the API) from a specific group (specified by the creator of the Zap).

    zapierpabbly-connect
    actionbyzapierpabbly-connect
  • ActiveTrail

    Send sms message

    Send an operational SMS message to a mobile phone number.Notice that not all countries are supported.

    zapierpabbly-connect
    actionbyzapierpabbly-connect
  • ActiveTrail

    Find contact (deprecated)

    Find an existing contact in your account.

    zapier
    actionbyzapier

Apps you need

Salesforce

Salesforce

CRM

Enterprise cloud CRM platform

Salesforce is the world's top-rated Customer Success Platform and #1 Cloud-based CRM application. It unites all departments with a shared view of every customer and boosts sales productivity with industry-specific apps and best practices.

Make.com

Make.com

Automation Platforms

Integromat now Make! A workflow automation service.

Make.com (Integromat) is a powerful automation tool that enables users to connect their favorite apps, services, and devices without any coding skills. With its unique features, users can automate even complex integrations easily and efficiently, saving time and effort. Integromat allows to connect apps and automate processes in a few clicks.