An automated workflow using zapier
Connects PayPal + Google Ads
Add contacts to a Google Ads customer list for successful sales on PayPal
About this workflow template
This automation scenario allows you to connect PayPal and Google Ads
It can be build using Zapier, a no-code workflow automation tool. Zapier allows you to create automated bots using a simple drag-and-drop interface for non-technical users. This is a ready-made scenario, but it can be customized by adding more apps, actions, filters or branches.
Categories
PayPal and Google Ads can also be integrated using automation tools other than zapier:
Diagram
How it works?
When this trigger fires in PayPal
Successful Sale in PayPal
Only successfully completed payments trigger this (with line item support).
Then this action happens in Google Ads
Add Contact to Customer List With Email in Google Ads
Adds a contact to a customer list using their email address. Note: It takes 6 to 12 hours for the customer list to be populated with contacts.
How to set up this workflow
This guide contains information on how to set up an automatic workflow that allows to Add contacts to a Google Ads customer list for successful sales on PayPal.
Part I
Configure Applications
First, we need to connect PayPal and Google Ads to Zapier.
Create Zapier account.
Create Zapier account if you don't have one.
Connect PayPal to Zapier.
Give Zapier access to your PayPal account, using PayPal credentials.
Connect Google Ads to Zapier.
Give Zapier access to your Google Ads account, using Google Ads credentials.
Part II
Build an integration workflow
Next, we need to create a workflow automation scenario using graphical no-code web interface of Zapier.
Set up a Trigger action for PayPal
Choose the following trigger: Successful Sale (Only successfully completed payments trigger this (with line item support).).
Then set up an Action for Google Ads
Choose this action: Add Contact to Customer List With Email (Adds a contact to a customer list using their email address. Note: It takes 6 to 12 hours for the customer list to be populated with contacts.).
Part III
Test and Publish
Finally, we need to test this automation and publish it.
Customize data flow
Configure the data that is exchanged between PayPal and Google Ads.
Test the workflow and turn it on for production use
Test your scenario and publish to production. Now you have an automatic workflow, that will Add contacts to a Google Ads customer list for successful sales on PayPal!
Related Automation Templates
Supported triggers and actions
Successful sale
Only successfully completed payments trigger this.
triggerbyzapierautomateioAll merchant transactions
All Merchant Transactions, regardless of status, trigger this.
triggerbyzapierintegratelyRefunded sale
Only refunded payments trigger this.
triggerbyzapierautomateioNew notification
Triggers when a new notification is received.
triggerbyintegromatWatch custom app payments
Triggers when a new payment is made or a payment setting is changed.
triggerbyintegromatWatch plans
Triggers when a new plan is added.
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Send offline conversion
Sends events from your customer systems (PoS, CRM, email service provider, etc) to connect Google Ad campaigns to offline activity and business impact.
actionbyzapierpabbly-connectAdd contact to customer list
Adds a contact to a customer list. Note: It takes 6 to 12 hours for the customer list to be populated with contacts.
actionbyzapierpabbly-connectAdd contact to customer list with email
Adds a contact to a customer list using their email address. Note: It takes 6 to 12 hours for the customer list to be populated with contacts.
actionbyzapierCreate customer list
Creates a customer list in Google Ads Audience Manager.
actionbyzapierpabbly-connectSend offline conversion (legacy)
Sends events from your customer systems (PoS, CRM, email service provider, etc) to connect Google Ad campaigns to offline activity and business impact.
actionbyzapierSet campaign status
Sets the status of a Google Ads campaign.
actionbyzapierpabbly-connect
Apps you need
Google Ads (formerly Google AdWords) is an advertising platform by Google, used to advertise on Google search, Youtube, and other websites.
Zapier simplifies busy people's lives by automating web app data transfers, reducing tedious tasks, and allowing teams to collaborate effortlessly. With over 5,000 popular apps connected, it's never been easier to streamline your workflow.
