HubSpot
Klaviyo
zapier

An automated workflow using zapier

Connects HubSpot + Klaviyo

Add Klaviyo subscribers for new contacts in HubSpot

About this workflow template

This automation scenario allows you to connect HubSpot and Klaviyo

It can be build using Zapier, a no-code workflow automation tool. Zapier allows you to create automated scripts using a simple drag-and-drop interface for non-technical users. This is a ready-made scenario, but it can be customized by adding more apps, actions, filters or branches.

Categories

HubSpot and Klaviyo can also be integrated using automation tools other than zapier:

Diagram

Add Klaviyo subscribers for new contacts in HubSpot
Workflow diagram: HubSpot + Klaviyo integration

How it works?

When this trigger fires in HubSpot

HubSpot

New Contact in HubSpot

Triggers when new contact is available.

Then this action happens in Klaviyo

Klaviyo

Create Or Update Profile in Klaviyo

Create or Update a Profile and add it to a list you specify. Profiles are single or double opted in based on the list's settings.

How to set up this workflow

This guide contains information on how to set up an automatic workflow that allows to Add Klaviyo subscribers for new contacts in HubSpot.

Part I

Configure Applications

First, we need to connect HubSpot and Klaviyo to Zapier.

  • Create Zapier account.

    Create Zapier account.

    Create Zapier account if you don't have one.

  • Connect HubSpot to Zapier.

    Connect HubSpot to Zapier.

    Give Zapier access to your HubSpot account, using HubSpot credentials.

  • Connect Klaviyo to Zapier.

    Connect Klaviyo to Zapier.

    Give Zapier access to your Klaviyo account, using Klaviyo credentials.

Part II

Build an integration workflow

Next, we need to create a workflow automation scenario using graphical no-code web interface of Zapier.

  • Set up a Trigger action for HubSpot

    Set up a Trigger action for HubSpot

    Choose the following trigger: New Contact (Triggers when new contact is available.).

  • Then set up an Action for Klaviyo

    Then set up an Action for Klaviyo

    Choose this action: Create Or Update Profile (Create or Update a Profile and add it to a list you specify. Profiles are single or double opted in based on the list's settings.).

Part III

Test and Publish

Finally, we need to test this automation and publish it.

  • Customize data flow

    Customize data flow

    Configure the data that is exchanged between HubSpot and Klaviyo.

  • Test the workflow and turn it on for production use

    Test the workflow and turn it on for production use

    Test your scenario and publish to production. Now you have an automatic workflow, that will Add Klaviyo subscribers for new contacts in HubSpot!

Supported triggers and actions

  • HubSpot

    New form submission

    Triggers when a form is submitted.

    zapierpipedream
    triggerbyzapierpipedream
  • HubSpot

    New contact

    Triggers when new contact is available.

    zapierautomateio
    triggerbyzapierautomateio
  • HubSpot

    New contact in list

    Triggers when a contact is added to the specified list. _(Marketing Hub Starter plans and above)_.

    zapierautomateiopipedream
    triggerbyzapierautomateiopipedream
  • HubSpot

    New deal

    Triggers when new deal is available.

    zapieralbato
    triggerbyzapieralbato
  • HubSpot

    New contact property change

    Triggers when a specified property is provided or updated on a contact.

    zapierpipedream
    triggerbyzapierpipedream
  • HubSpot

    Updated deal stage

    Triggers when a deal enters a specified stage.

    zapier
    triggerbyzapier
  • Klaviyo

    Create or update profile

    Create or Update a Profile and add it to a list you specify. Profiles are single or double opted in based on the list's settings.

    zapier
    actionbyzapier
  • Klaviyo

    Create event

    Creates a new event for a specific metric.

    zapier
    actionbyzapier
  • Klaviyo

    Get lists

    Get lists

    pipedream
    actionbypipedream
  • Klaviyo

    Update subscriber (legacy)

    Updates an existing subscriber.

    zapier
    actionbyzapier
  • Klaviyo

    Add/subscribe profiles to a list - deprecated

    Subscribes or re-subscribes profiles to a list.

    integromat
    actionbyintegromat
  • Klaviyo

    Find a subscriber (legacy)

    Finds a subscriber.

    zapier
    actionbyzapier

Apps you need

HubSpot

HubSpot

Email Marketing

An inbound marketing, sales and customer service online platform

HubSpot provides tools for CRM, social media marketing, content management, lead generation, analytics, SEO, online chat, and customer support.

Klaviyo

Klaviyo

Email Marketing

A personalized marketing platform for brands

Klaviyo is a powerful email and SMS marketing automation platform built for e-commerce and web businesses. With robust reporting and impressive integration options, it's a go-to tool for enterprise ecommerce marketing.

Zapier

Zapier

Automation Platforms

No-code automation service

Zapier simplifies busy people's lives by automating web app data transfers, reducing tedious tasks, and allowing teams to collaborate effortlessly. With over 5,000 popular apps connected, it's never been easier to streamline your workflow.