This automation scenario allows you to connect Mailchimp and HubSpot
It can be build using Zapier, a no-code workflow automation tool. Zapier allows you to create automated scripts using a simple drag-and-drop interface for non-technical users. This is a ready-made scenario, but it can be customized by adding more apps, actions, filters or branches.
Categories
Mailchimp and HubSpot can also be integrated using automation tools other than zapier:
When this trigger fires in Mailchimp
Triggers when a new subscriber is added to an audience.
Then this action happens in HubSpot
Creates a new contact or updates an existing contact based on email address.
This guide contains information on how to set up an automatic workflow that allows to Create or update HubSpot contacts from new Mailchimp subscribers.
Part I
First, we need to connect Mailchimp and HubSpot to Zapier.
Create Zapier account.
Create Zapier account if you don't have one.
Connect Mailchimp to Zapier.
Give Zapier access to your Mailchimp account, using Mailchimp credentials.
Connect HubSpot to Zapier.
Give Zapier access to your HubSpot account, using HubSpot credentials.
Part II
Next, we need to create a workflow automation scenario using graphical no-code web interface of Zapier.
Set up a Trigger action for Mailchimp
Choose the following trigger: New Subscriber (Triggers when a new subscriber is added to an audience.).
Then set up an Action for HubSpot
Choose this action: Create or Update Contact (Creates a new contact or updates an existing contact based on email address.).
Part III
Finally, we need to test this automation and publish it.
Customize data flow
Configure the data that is exchanged between Mailchimp and HubSpot.
Test the workflow and turn it on for production use
Test your scenario and publish to production. Now you have an automatic workflow, that will Create or update HubSpot contacts from new Mailchimp subscribers!
Triggers when a new subscriber is added to an audience.
Triggers when a subscriber is added to a segment or tag within an audience.
Triggers when a subscriber is added or updated in an audience.
Triggers when a new campaign is created or sent.
Triggers when any current subscriber unsubscribes from an audience.
Triggers when a new subscriber joins a list or is updated.
Creates a new contact or updates an existing contact based on email address.
Creates a Contact in HubSpot.
Creates a Deal in HubSpot.
Adds a contact to a specific static list. _(Marketing Hub Starter plans and above)_
Creates a new submission for a selected form.
Creates a new Engagement for a contact, in HubSpot.
Mailchimp is an all-in-one marketing platform that helps you design email newsletters, automate campaigns, track results and more. Grow your business smarter, faster and easier with Mailchimp.
HubSpot provides tools for CRM, social media marketing, content management, lead generation, analytics, SEO, online chat, and customer support.
Zapier simplifies busy people's lives by automating web app data transfers, reducing tedious tasks, and allowing teams to collaborate effortlessly. With over 5,000 popular apps connected, it's never been easier to streamline your workflow.