This automation scenario allows you to connect Mailchimp and HubSpot
It can be build using Integromat, a no-code workflow automation tool. Integromat allows you to create automated scripts using a simple drag-and-drop interface for non-technical users. This is a ready-made scenario, but it can be customized by adding more apps, actions, filters or branches.
Categories
Mailchimp and HubSpot can also be integrated using automation tools other than integromat:
When this trigger fires in Mailchimp
Triggers when one of the defiend events occurs on a list.
Then these actions happen in HubSpot and HubSpot
Gets metadata of a subsciber by email.
Creates a contact if it doesn't exist in a portal already, or updates it with the latest property values if it does.
This guide contains information on how to set up an automatic workflow that allows to Create or update a HubSpot CRM contact from a new Mailchimp subscriber.
Part I
First, we need to connect Mailchimp and HubSpot to Make.com.
Create Make.com account.
Create Make.com account if you don't have one.
Connect Mailchimp to Make.com.
Give Make.com access to your Mailchimp account, using Mailchimp credentials.
Connect HubSpot to Make.com.
Give Make.com access to your HubSpot account, using HubSpot credentials.
Part II
Next, we need to create a workflow automation scenario using graphical no-code web interface of Make.com.
Set up a Trigger action for Mailchimp
Choose the following trigger: Watch List Events (Triggers when one of the defiend events occurs on a list.).
Then set up an Action for Mailchimp
Choose this action: Get a Subscriber (Gets metadata of a subsciber by email.).
Then set up another Action for HubSpot
Choose this action: Create/Update a Contact (Creates a contact if it doesn't exist in a portal already, or updates it with the latest property values if it does.).
Part III
Finally, we need to test this automation and publish it.
Customize data flow
Configure the data that is exchanged between Mailchimp and HubSpot.
Test the workflow and turn it on for production use
Test your scenario and publish to production. Now you have an automatic workflow, that will Create or update a HubSpot CRM contact from a new Mailchimp subscriber!
Triggers when a new subscriber is added to an audience.
Triggers when a subscriber is added to a segment or tag within an audience.
Triggers when a subscriber is added or updated in an audience.
Triggers when a new campaign is created or sent.
Triggers when any current subscriber unsubscribes from an audience.
Triggers when a new subscriber joins a list or is updated.
Creates a new contact or updates an existing contact based on email address.
Creates a Contact in HubSpot.
Creates a Deal in HubSpot.
Adds a contact to a specific static list. _(Marketing Hub Starter plans and above)_
Creates a new submission for a selected form.
Creates a new Engagement for a contact, in HubSpot.
Mailchimp is an all-in-one marketing platform that helps you design email newsletters, automate campaigns, track results and more. Grow your business smarter, faster and easier with Mailchimp.
HubSpot provides tools for CRM, social media marketing, content management, lead generation, analytics, SEO, online chat, and customer support.
Make.com (Integromat) is a powerful automation tool that enables users to connect their favorite apps, services, and devices without any coding skills. With its unique features, users can automate even complex integrations easily and efficiently, saving time and effort. Integromat allows to connect apps and automate processes in a few clicks.