HubSpot
Mailchimp
zapier

An automated workflow using zapier

Connects HubSpot + Mailchimp

Add new HubSpot customers to Mailchimp

About this workflow template

This automation scenario allows you to connect HubSpot and Mailchimp

It can be build using Zapier, a no-code workflow automation tool. Zapier allows you to create automated bots using a simple drag-and-drop interface for non-technical users. This is a ready-made scenario, but it can be customized by adding more apps, actions, filters or branches.

Categories

HubSpot and Mailchimp can also be integrated using automation tools other than zapier:

Diagram

Add new HubSpot customers to Mailchimp
Workflow diagram: HubSpot + Mailchimp integration

How it works?

When this trigger fires in HubSpot

HubSpot

New Form Submission in HubSpot

Triggers when a form is submitted.

Then these actions happen in HubSpot and HubSpot

Mailchimp

Add/Update Subscriber in Mailchimp

Add a new subscriber to an audience of your choosing. Can be used to update an existing subscriber too.

HubSpot

New Form Submission in HubSpot

Triggers when a form is submitted.

How to set up this workflow

This guide contains information on how to set up an automatic workflow that allows to Add new HubSpot customers to Mailchimp.

Part I

Configure Applications

First, we need to connect HubSpot and Mailchimp to Zapier.

  • Create Zapier account.

    Create Zapier account.

    Create Zapier account if you don't have one.

  • Connect HubSpot to Zapier.

    Connect HubSpot to Zapier.

    Give Zapier access to your HubSpot account, using HubSpot credentials.

  • Connect Mailchimp to Zapier.

    Connect Mailchimp to Zapier.

    Give Zapier access to your Mailchimp account, using Mailchimp credentials.

Part II

Build an integration workflow

Next, we need to create a workflow automation scenario using graphical no-code web interface of Zapier.

  • Set up a Trigger action for HubSpot

    Set up a Trigger action for HubSpot

    Choose the following trigger: New Form Submission (Triggers when a form is submitted.).

  • Then set up an Action for Mailchimp

    Then set up an Action for Mailchimp

    Choose this action: Add/Update Subscriber (Add a new subscriber to an audience of your choosing. Can be used to update an existing subscriber too.).

  • Then set up another Action for HubSpot

    Then set up another Action for HubSpot

    Choose this action: New Form Submission (Triggers when a form is submitted.).

Part III

Test and Publish

Finally, we need to test this automation and publish it.

  • Customize data flow

    Customize data flow

    Configure the data that is exchanged between HubSpot and Mailchimp.

  • Test the workflow and turn it on for production use

    Test the workflow and turn it on for production use

    Test your scenario and publish to production. Now you have an automatic workflow, that will Add new HubSpot customers to Mailchimp!

Supported triggers and actions

  • Mailchimp

    New subscriber

    Triggers when a new subscriber is added to an audience.

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    triggerbyzapieriftttautomateio
  • Mailchimp

    New subscriber in segment or tag

    Triggers when a subscriber is added to a segment or tag within an audience.

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    triggerbyzapier
  • Mailchimp

    New or updated subscriber

    Triggers when a subscriber is added or updated in an audience.

    zapier
    triggerbyzapier
  • Mailchimp

    New campaign

    Triggers when a new campaign is created or sent.

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    triggerbyzapierautomateiopabbly-connect
  • Mailchimp

    New unsubscriber

    Triggers when any current subscriber unsubscribes from an audience.

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    triggerbyzapierpabbly-connect
  • Mailchimp

    Watch subscribers

    Triggers when a new subscriber joins a list or is updated.

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    triggerbyintegromat
  • HubSpot

    Create or update contact

    Creates a new contact or updates an existing contact based on email address.

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    actionbyzapier
  • HubSpot

    Create contact

    Creates a Contact in HubSpot.

    zapierintegratelypipedream
    actionbyzapierintegratelypipedream
  • HubSpot

    Create deal

    Creates a Deal in HubSpot.

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    actionbyzapierintegratelypipedream
  • HubSpot

    Add contact to list

    Adds a contact to a specific static list. _(Marketing Hub Starter plans and above)_

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    actionbyzapierpipedream
  • HubSpot

    Create form submission

    Creates a new submission for a selected form.

    zapier
    actionbyzapier
  • HubSpot

    Create engagement

    Creates a new Engagement for a contact, in HubSpot.

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    actionbyzapierintegratelypipedream

Apps you need

HubSpot

HubSpot

Email Marketing

An inbound marketing, sales and customer service online platform

HubSpot provides tools for CRM, social media marketing, content management, lead generation, analytics, SEO, online chat, and customer support.

Mailchimp

Mailchimp

Email Marketing

Email and marketing platform targeted for small Business

Mailchimp is an all-in-one marketing platform that helps you design email newsletters, automate campaigns, track results and more. Grow your business smarter, faster and easier with Mailchimp.

Zapier

Zapier

Automation Platforms

No-code automation service

Zapier simplifies busy people's lives by automating web app data transfers, reducing tedious tasks, and allowing teams to collaborate effortlessly. With over 5,000 popular apps connected, it's never been easier to streamline your workflow.