Shopify
Segment
integromat

An automated workflow using integromat

Connects Shopify + Segment

Identify users in Segment from Shopify orders

About this workflow template

This automation scenario allows you to connect Shopify and Segment

It can be build using Integromat, a no-code workflow automation tool. Integromat allows you to create automated bots using a simple drag-and-drop interface for non-technical users. This is a ready-made scenario, but it can be customized by adding more apps, actions, filters or branches.

Shopify and Segment can also be integrated using automation tools other than integromat:

Diagram

Identify users in Segment from Shopify orders
Workflow diagram: Shopify + Segment integration

How it works?

When this trigger fires in Shopify

Shopify

Watch Orders in Shopify

Triggers when a new order is added.

Then this action happens in Segment

Segment

Identify in Segment

Identifies a user.

How to set up this workflow

This guide contains information on how to set up an automatic workflow that allows to Identify users in Segment from Shopify orders.

Part I

Configure Applications

First, we need to connect Shopify and Segment to Make.com.

  • Create Make.com account.

    Create Make.com account.

    Create Make.com account if you don't have one.

  • Connect Shopify to Make.com.

    Connect Shopify to Make.com.

    Give Make.com access to your Shopify account, using Shopify credentials.

  • Connect Segment to Make.com.

    Connect Segment to Make.com.

    Give Make.com access to your Segment account, using Segment credentials.

Part II

Build an integration workflow

Next, we need to create a workflow automation scenario using graphical no-code web interface of Make.com.

  • Set up a Trigger action for Shopify

    Set up a Trigger action for Shopify

    Choose the following trigger: Watch Orders (Triggers when a new order is added.).

  • Then set up an Action for Segment

    Then set up an Action for Segment

    Choose this action: Identify (Identifies a user.).

Part III

Test and Publish

Finally, we need to test this automation and publish it.

  • Customize data flow

    Customize data flow

    Configure the data that is exchanged between Shopify and Segment.

  • Test the workflow and turn it on for production use

    Test the workflow and turn it on for production use

    Test your scenario and publish to production. Now you have an automatic workflow, that will Identify users in Segment from Shopify orders!

Supported triggers and actions

  • Shopify

    New paid order

    Triggers whenever a new purchase is "paid". You can choose a different order status like pending or refunded.

    zapierautomateio
    triggerbyzapierautomateio
  • Shopify

    New customer

    Triggers when a new customer is added to your Shopify account.

    zapierautomateiopabbly-connectpipedreamalbato
    triggerbyzapierautomateiopabbly-connectpipedreamalbato
  • Shopify

    New order

    Triggers when a new purchase is made (only open orders) (with line item support).

    zapierautomateiopabbly-connectpipedream
    triggerbyzapierautomateiopabbly-connectpipedream
  • Shopify

    New abandoned cart

    Triggers whenever a cart is "abandoned" (only open carts) (with line item support).

    zapierpipedream
    triggerbyzapierpipedream
  • Shopify

    New product

    Triggers when a new product is added to your Shopify store.

    zapierautomateiopabbly-connectpipedreamalbato
    triggerbyzapierautomateiopabbly-connectpipedreamalbato
  • Shopify

    Watch orders

    Triggers when a new order is added.

    integromat
    triggerbyintegromat
  • Segment

    Associate an identified user with a group

    Associate an identified user with a group

    pipedream
    actionbypipedream
  • Segment

    Associate one identity with another

    Associate one identity with another

    pipedream
    actionbypipedream
  • Segment

    Identify a user, tie them to their actions and record traits about them

    Identify a user, tie them to their actions and record traits about them

    pipedream
    actionbypipedream
  • Segment

    Record page views on your website

    Record page views on your website

    pipedream
    actionbypipedream
  • Segment

    Record whenever a user sees a screen

    Record whenever a user sees a screen

    pipedream
    actionbypipedream
  • Segment

    Track actions your users perform

    Track actions your users perform

    pipedream
    actionbypipedream

Apps you need

Make.com

Make.com

Automation Platforms

Integromat now Make! A workflow automation service.

Make.com (Integromat) is a powerful automation tool that enables users to connect their favorite apps, services, and devices without any coding skills. With its unique features, users can automate even complex integrations easily and efficiently, saving time and effort. Integromat allows to connect apps and automate processes in a few clicks.