Marketo
Google Ads

Marketo and Google Ads Integration

No-code Integration
No-code
Supported Automation Platforms
2automatiomation platforms supported
Marketo Actions
3Marketo Triggers & Actions
Google Ads Actions
28Google Ads Triggers & Actions

How to connect Marketo and Google Ads

Marketo and Google Ads integration is available through workflow automation tools – Make.com or Zapier. With the combination of 11 Marketo triggers and 42 Google Ads actions, you can create hundreds of integration workflows to automate your work.

Popular Workflows for Marketo and Google Ads Integration

Marketo and Google Ads are two powerful tools that can be integrated to create a wide range of workflows and automate repetitive tasks. Here is the list of some popular workflows that are covered by Marketo and Google Ads integration.

  • Distribute content across social media platforms
  • Add leads to a nurture campaign
  • Optimize your digital advertising spend
  • Track offline conversion events in ads platform

Workflow Automation Platforms supported by Marketo and Google Ads

If you're looking to automate tasks between Marketo and Google Ads but don't have coding experience, these workflow automation platforms offer a simple solution. Check out this list of no-code platforms that enable streamlined workflows tailored to your business needs.

  • Make.com. Make.com (Integromat) is a powerful automation tool that enables users to connect their favorite apps, services, and devices without any coding skills. With its unique features, users can automate even complex integrations easily and efficiently, saving time and effort. Integromat allows to connect apps and automate processes in a few clicks.
  • Zapier. Zapier simplifies busy people's lives by automating web app data transfers, reducing tedious tasks, and allowing teams to collaborate effortlessly. With over 5,000 popular apps connected, it's never been easier to streamline your workflow.

Marketo and Google Ads Integration Price

When it comes to optimizing your workflow and streamlining tasks, integrating Marketo and Google Ads can be seamlessly achieved using no-code or low-code automation tools. However, it is crucial to understand the pricing aspects.

Need to know the pricing information for automation services supporting Marketo and Google Ads integration? We've done the hard work for you! Check out our table below for details based on 100, 1K, 10K and 100K basic automations per month.

A basic automation is a scenario that comprises of a trigger and a single action. An example of this is automatically sending an email every time someone fills out a form.

Price for 100, 1K, 10K and 100K basic automations per month
Automation Platform
Volume: 100
Plan: Free

$0

Volume: 1K
Plan: Core

$10.59

Volume: 10K
Plan: Core

$18.82

Volume: 100K
Plan: Core

$214.31

Volume: 100
Plan: Free

$0

Volume: 1K
Plan: Starter

$58.5

Volume: 10K
Plan: Professional

$193.5

Volume: 100K
Plan: Professional

$733.5

Triggers and Actions supported by Marketo and Google Ads

When integrating Marketo and Google Ads, you typically seek automation that suits your business requirements.

Automations are workflows that link your applications to fully automate repetitive tasks. A Trigger serves as the initiating event of an Automation, while an Action denotes the event executed by the Automation.

Our extensive collection of available Triggers and Actions from various Workflow Automation Platforms allows you to fully assess integration possibilities and make informed decisions on integrating Marketo with Google Ads.

Marketo

When this happens

Select a Trigger

Google Ads

Do this

Select an Action

How to setup Marketo and Google Ads integration

  • Step 1: Use a Workflow Automation Service that is compatible with both Marketo and Google Ads. Choose automation platform

    60 seconds

  • Step 2: Securely authenticate Marketo and Google Ads on the chosen automation service before proceeding.

    60 seconds

  • Step 3: Choose a Trigger for Marketo, which will start your automation scenario. Explore Triggers

    15 seconds

  • Step 4: Select a resulting Action for Google Ads that will follow the Trigger event in your automation flow. Explore Actions

    15 seconds

  • Step 5: Set up the data exchange between Marketo and Google Ads and configure the parameters to meet your requirements.

    120 seconds

  • Step 6: Complete your integration by testing and publishing it. You're all set!

Marketo and Google Ads integration Diagram

Marketo and Google Ads Integration
Marketo + Google Ads Integration schema

Frequently Asked Questions

Does Marketo integrate with Google Ads?

You can connect Marketo and Google Ads automatically using no-code Workflow Automation Tool. Use Make.com or Zapier to link Marketo and Google Ads.

Can you Integrate Marketo and Google Ads for free?

Yes, you can use the free plan of Make.com or Zapier to connect Marketo to Google Ads for free, albeit with some limitations.

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