This automation scenario allows you to connect Mailchimp and Klaviyo
It can be build using Zapier, a no-code workflow automation tool. Zapier allows you to create automated scripts using a simple drag-and-drop interface for non-technical users. This is a ready-made scenario, but it can be customized by adding more apps, actions, filters or branches.
Categories
Mailchimp and Klaviyo can also be integrated using automation tools other than zapier:
When this trigger fires in Mailchimp
Triggers when a new subscriber is added to an audience.
Then this action happens in Klaviyo
Create or Update a Profile and add it to a list you specify. Profiles are single or double opted in based on the list's settings.
This guide contains information on how to set up an automatic workflow that allows to Add new Mailchimp subscribers to Klaviyo.
Part I
First, we need to connect Mailchimp and Klaviyo to Zapier.
Create Zapier account.
Create Zapier account if you don't have one.
Connect Mailchimp to Zapier.
Give Zapier access to your Mailchimp account, using Mailchimp credentials.
Connect Klaviyo to Zapier.
Give Zapier access to your Klaviyo account, using Klaviyo credentials.
Part II
Next, we need to create a workflow automation scenario using graphical no-code web interface of Zapier.
Set up a Trigger action for Mailchimp
Choose the following trigger: New Subscriber (Triggers when a new subscriber is added to an audience.).
Then set up an Action for Klaviyo
Choose this action: Create Or Update Profile (Create or Update a Profile and add it to a list you specify. Profiles are single or double opted in based on the list's settings.).
Part III
Finally, we need to test this automation and publish it.
Customize data flow
Configure the data that is exchanged between Mailchimp and Klaviyo.
Test the workflow and turn it on for production use
Test your scenario and publish to production. Now you have an automatic workflow, that will Add new Mailchimp subscribers to Klaviyo!
Triggers when a new subscriber is added to an audience.
Triggers when a new campaign is created or sent.
Triggers when a subscriber is added to a segment or tag within an audience.
Triggers when a subscriber is added or updated in an audience.
Triggers when any current subscriber unsubscribes from an audience.
Triggers when a new customer is added to a selected store.
Create or Update a Profile and add it to a list you specify. Profiles are single or double opted in based on the list's settings.
Creates a new event for a specific metric.
Get lists
Updates an existing subscriber.
Updates an existing profile and optionally adds them to a list.
Subscribe a Profile to Email Marketing, SMS Marketing or both.
Mailchimp is an all-in-one marketing platform that helps you design email newsletters, automate campaigns, track results and more. Grow your business smarter, faster and easier with Mailchimp.
Klaviyo is a powerful email and SMS marketing automation platform built for e-commerce and web businesses. With robust reporting and impressive integration options, it's a go-to tool for enterprise ecommerce marketing.
Zapier simplifies busy people's lives by automating web app data transfers, reducing tedious tasks, and allowing teams to collaborate effortlessly. With over 5,000 popular apps connected, it's never been easier to streamline your workflow.