Google Analytics Alternatives

Understand your customers' digital experience with FullStory. Analyze every interaction to measure, validate, and continuously improve the customer experience.

Mixpanel provides powerful self-serve product analytics solutions that help companies easily analyze user engagement, conversion, and retention to improve their products. Trusted by over 26,000 companies worldwide, including Expedia, Uber, Ancestry, DocuSign, and Lemonade.

Tableau can help organizations to see and understand their data. Connect to almost any data source, use drag and drop to create charts and visualizations, perform ad hoc analyses that reveal hidden insights.

Amplitude offers a product analytics service that provides valuable insights into user behavior, empowering companies to improve business outcomes. With scalable mobile analytics and user journey tracking, Amplitude can help drive explosive user growth.

Kissmetrics is a behavioral analytics tool that uncovers insights on acquisition, engagement, retention, and revenue to grow online businesses. It provides actionable data, tracking of events and funnels, and a partnership to collect marketing metrics that matter to your business.

Google Ads (formerly Google AdWords) is an advertising platform by Google, used to advertise on Google search, Youtube, and other websites.

SEMrush is the ultimate digital marketing toolkit trusted by millions of marketers globally. It offers solutions for SEO, PPC, content, social media, and competitive research, making it a critical solution for companies serious about online visibility and measurable results.