This automation scenario allows you to connect Facebook Lead Ads and Google Analytics
It can be build using Zapier, a no-code workflow automation tool. Zapier allows you to create automated scripts using a simple drag-and-drop interface for non-technical users. This is a ready-made scenario, but it can be customized by adding more apps, actions, filters or branches.
Categories
Facebook Lead Ads and Google Analytics can also be integrated using automation tools other than zapier:
When this trigger fires in Facebook Lead Ads
Triggers when a new lead is created.
Then this action happens in Google Analytics
Send a measurement of an event to Google Analytics.
This guide contains information on how to set up an automatic workflow that allows to Create Google Analytics measurements from new Facebook Ads leads.
Part I
First, we need to connect Facebook Lead Ads and Google Analytics to Zapier.
Create Zapier account.
Create Zapier account if you don't have one.
Connect Facebook Lead Ads to Zapier.
Give Zapier access to your Facebook Lead Ads account, using Facebook Lead Ads credentials.
Connect Google Analytics to Zapier.
Give Zapier access to your Google Analytics account, using Google Analytics credentials.
Part II
Next, we need to create a workflow automation scenario using graphical no-code web interface of Zapier.
Set up a Trigger action for Facebook Lead Ads
Choose the following trigger: New Lead (Triggers when a new lead is created.).
Then set up an Action for Google Analytics
Choose this action: Create a Measurement (Send a measurement of an event to Google Analytics.).
Part III
Finally, we need to test this automation and publish it.
Customize data flow
Configure the data that is exchanged between Facebook Lead Ads and Google Analytics.
Test the workflow and turn it on for production use
Test your scenario and publish to production. Now you have an automatic workflow, that will Create Google Analytics measurements from new Facebook Ads leads!
Triggers when a new lead is created.
Triggers when a new lead is created.
Triggers when you add a new ad account.
Triggers when you add a new custom audience.
Triggers when you add a new form.
Just a test call.
Send a measurement of an event to Google Analytics.
Updates existing goals.
Runs a report and returns the analytics data.
Finds a specific goal.
Performs an arbitrary authorized API call.
Retrieves a list of analytics reports based on report requests.
Lead ads allow you to find customers who may be interested in your products or services
Facebook Lead Ads alternatives
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