Shopify
SendGrid
integromat

An automated workflow using integromat

Connects Shopify + SendGrid

Add new Shopify customers to SendGrid as recipients

About this workflow template

This automation scenario allows you to connect Shopify and SendGrid

It can be build using Integromat, a no-code workflow automation tool. Integromat allows you to create automated scripts using a simple drag-and-drop interface for non-technical users. This is a ready-made scenario, but it can be customized by adding more apps, actions, filters or branches.

Shopify and SendGrid can also be integrated using automation tools other than integromat:

Diagram

Add new Shopify customers to SendGrid as recipients
Workflow diagram: Shopify + SendGrid integration

How it works?

When this trigger fires in Shopify

Shopify

Watch Customers in Shopify

Triggers when a new customer is added.

Then these actions happen in SendGrid

SendGrid

Add or Update a Recipient (Legacy) in SendGrid

Adds a new recipient or updates an existing one based on the email address. Using Legacy Marketing Campaigns API.

SendGrid

Add Recipients to a List (Legacy) in SendGrid

Adds existing recipients to a list. Using Legacy Marketing Campaigns API.

How to set up this workflow

This guide contains information on how to set up an automatic workflow that allows to Add new Shopify customers to SendGrid as recipients.

Part I

Configure Applications

First, we need to connect Shopify and SendGrid to Make.com.

  • Create Make.com account.

    Create Make.com account.

    Create Make.com account if you don't have one.

  • Connect Shopify to Make.com.

    Connect Shopify to Make.com.

    Give Make.com access to your Shopify account, using Shopify credentials.

  • Connect SendGrid to Make.com.

    Connect SendGrid to Make.com.

    Give Make.com access to your SendGrid account, using SendGrid credentials.

Part II

Build an integration workflow

Next, we need to create a workflow automation scenario using graphical no-code web interface of Make.com.

  • Set up a Trigger action for Shopify

    Set up a Trigger action for Shopify

    Choose the following trigger: Watch Customers (Triggers when a new customer is added.).

  • Then set up an Action for SendGrid

    Then set up an Action for SendGrid

    Choose this action: Add or Update a Recipient (Legacy) (Adds a new recipient or updates an existing one based on the email address. Using Legacy Marketing Campaigns API.).

  • Then set up another Action for SendGrid

    Then set up another Action for SendGrid

    Choose this action: Add Recipients to a List (Legacy) (Adds existing recipients to a list. Using Legacy Marketing Campaigns API.).

Part III

Test and Publish

Finally, we need to test this automation and publish it.

  • Customize data flow

    Customize data flow

    Configure the data that is exchanged between Shopify and SendGrid.

  • Test the workflow and turn it on for production use

    Test the workflow and turn it on for production use

    Test your scenario and publish to production. Now you have an automatic workflow, that will Add new Shopify customers to SendGrid as recipients!

Supported triggers and actions

  • Shopify

    New paid order

    Triggers whenever a new purchase is "paid". You can choose a different order status like pending or refunded.

    zapierautomateio
    triggerbyzapierautomateio
  • Shopify

    New customer

    Triggers when a new customer is added to your Shopify account.

    zapierautomateiopabbly-connectpipedreamalbato
    triggerbyzapierautomateiopabbly-connectpipedreamalbato
  • Shopify

    New order

    Triggers when a new purchase is made (only open orders) (with line item support).

    zapierautomateiopabbly-connectpipedream
    triggerbyzapierautomateiopabbly-connectpipedream
  • Shopify

    New abandoned cart

    Triggers whenever a cart is "abandoned" (only open carts) (with line item support).

    zapierpipedream
    triggerbyzapierpipedream
  • Shopify

    New product

    Triggers when a new product is added to your Shopify store.

    zapierautomateiopabbly-connectpipedreamalbato
    triggerbyzapierautomateiopabbly-connectpipedreamalbato
  • Shopify

    Watch orders

    Triggers when a new order is added.

    integromat
    triggerbyintegromat
  • SendGrid

    Send email

    Send an email to one or more recipients.

    zapierintegrately
    actionbyzapierintegrately
  • SendGrid

    Add or update a recipient (legacy)

    Adds a new recipient or updates an existing one based on the email address. Using Legacy Marketing Campaigns API.

    integromat
    actionbyintegromat
  • SendGrid

    Add recipients to a list (legacy)

    Adds existing recipients to a list. Using Legacy Marketing Campaigns API.

    integromat
    actionbyintegromat
  • SendGrid

    Send an email

    Sends an email.

    integromatpabbly-connect
    actionbyintegromatpabbly-connect
  • SendGrid

    Add or update a contact (new)

    Creates new contact or updates existing based on the email address. Using New Marketing Campaigns API.

    integromat
    actionbyintegromat
  • SendGrid

    Custom actions (beta)

    Create a new action using AI.

    zapier
    actionbyzapier

Apps you need

Make.com

Make.com

Automation Platforms

Integromat now Make! A workflow automation service.

Make.com (Integromat) is a powerful automation tool that enables users to connect their favorite apps, services, and devices without any coding skills. With its unique features, users can automate even complex integrations easily and efficiently, saving time and effort. Integromat allows to connect apps and automate processes in a few clicks.