How to connect Google Ads and Google Analytics
Popular Workflows for Google Ads and Google Analytics Integration
The integration of Google Ads and Google Analytics can unlock a host of benefits for businesses, including the ability to streamline workflows and automate repetitive tasks. Discover some popular workflows that are made possible through their integration.
- Add leads to a nurture campaign
- Optimize your digital advertising spend
- Track offline conversion events in ads platform
Workflow Automation Platforms supported by Google Ads and Google Analytics
Want to automate the exchange of data between Google Ads and Google Analytics without the hassle of coding? These workflow automation platforms make it possible. Explore this list to find the best fit for your business.
- Make.com. Make.com (Integromat) is a powerful automation tool that enables users to connect their favorite apps, services, and devices without any coding skills. With its unique features, users can automate even complex integrations easily and efficiently, saving time and effort. Integromat allows to connect apps and automate processes in a few clicks.
- Zapier. Zapier simplifies busy people's lives by automating web app data transfers, reducing tedious tasks, and allowing teams to collaborate effortlessly. With over 5,000 popular apps connected, it's never been easier to streamline your workflow.
- n8n.io. n8n is a workflow automation tool, which helps to connect different apps and tools between each other using it's open, fair-code model. n8n is available as an open-source (only fair-code use) software and as a cloud service.
- Unito. Unito is a top-tier, no-code integration solution that enables seamless workflows across multiple apps. With two-way syncing, updates between tools are reflected in real-time. Choose from multiple integrations to streamline your team's efforts and increase productivity.
- Albato. Albato is the ultimate platform for automating all your business needs. With no coding required, you can connect any apps and streamline your workflows. Plus, their App Integrator allows you to easily add missing apps to their library. Albato Embedded is perfect for SaaS.
- Pipedream. Pipedream is a low code integration platform for developers, which helps to connect APIs fast.
- Pricing Options
- FreemiumFree Trial
- Starting From
- 10$/month
- Pricing Options
- FreemiumFree Trial
- Starting From
- 30$/month
- Pricing Options
- FreemiumFree Trial
- Starting From
- 20€/month
- Pricing Options
- FreemiumFree Trial
- Starting From
- 10$/month
- Pricing Options
- FreemiumFree Trial
- Starting From
- 16$/month
- Pricing Options
- FreemiumFree Trial
- Starting From
- 19$/month
Google Ads and Google Analytics Integration Price
No-code or low-code automation tools offer an excellent solution for optimizing your workflow and streamlining tasks by integrating Google Ads and Google Analytics. Nevertheless, understanding the pricing aspects is crucial.
We have gathered and organized pricing information for automation services that support Google Ads and Google Analytics integration. Refer to the table below for details on pricing based on 100, 1K, 10K and 100K basic automations per month.
Basic automations consist of a trigger and a single action. For instance, creating a task every time a form is filled out is an example of a basic automation.
| Automation Platform | 100 | 1K | 10K | 100K |
|---|---|---|---|---|
Volume: 100 Plan: Free $0 Volume: 1K Plan: Core $10.59 Volume: 10K Plan: Core $18.82 Volume: 100K Plan: Core $214.31 | $0 Free | $10.59 Core | $18.82 Core | $214.31 Core |
Volume: 100 Plan: Free $0 Volume: 1K Plan: Starter $58.5 Volume: 10K Plan: Professional $193.5 Volume: 100K Plan: Professional $733.5 | $0 Free | $58.5 Starter | $193.5 Professional | $733.5 Professional |
Volume: 100 Plan: Starter $20 Volume: 1K Plan: Starter $20 Volume: 10K Plan: Pro $50 Volume: 100K Plan: | $20 Starter | $20 Starter | $50 Pro | |
Volume: 100 Plan: Free $0 Volume: 1K Plan: Basic $19 Volume: 10K Plan: Pro $130 Volume: 100K Plan: | $0 Free | $19 Basic | $130 Pro | |
Volume: 100 Plan: Free $0 Volume: 1K Plan: Free $0 Volume: 10K Plan: Basic $29 Volume: 100K Plan: Business $499 | $0 Free | $0 Free | $29 Basic | $499 Business |
Triggers and Actions supported by Google Ads and Google Analytics
Typically, when connecting Google Ads and Google Analytics, you're searching for an automation that meets your business requirements.
Automations serve as a workflows that connect your applications, automating a business process. The Trigger acts as the event that initiates the automation, while the Action denotes the executed event.
To provide you with the best options for integrating Google Ads and Google Analytics, we have meticulously collected all of the available Triggers and Actions from different Workflow Automation Platforms.
When this happens
Select a Trigger
Do this
Select an Action
How to setup Google Ads and Google Analytics integration
Step 1: Choose a Workflow Automation Service that supports the integration of Google Ads with Google Analytics. Choose automation platform
60 seconds
60 secondsStep 2: Securely authenticate Google Ads and Google Analytics on the chosen automation service before proceeding.
60 seconds
60 secondsStep 3: Select a Trigger for Google Ads that will initiate your automation flow. Explore Triggers
15 seconds
15 secondsStep 4: Choose a resulting Action for Google Analytics. Explore Actions
15 seconds
15 secondsStep 5: Configure the data that is exchanged between Google Ads and Google Analytics.
120 seconds
120 secondsStep 6: Complete your integration by testing and publishing it. You're all set!
More integrations to Google Ads
If you're looking for new ways to automate tasks with Google Ads, check out our list of other popular integrations. Google Ads Integrations
More integrations to Google Analytics
Take a look at the list of additional well-known Google Analytics integrations. Google Analytics Integrations
Google Ads and Google Analytics integration Diagram

Frequently Asked Questions
Does Google Ads integrate with Google Analytics?
- You can connect Google Ads and Google Analytics automatically using no-code Workflow Automation Tool. Use Make.com, Zapier, n8n.io, Unito, Albato or Pipedream to link Google Ads and Google Analytics.
Can you Integrate Google Ads and Google Analytics for free?
- Yes, you can use the free plan of Make.com, Zapier or Pipedream to connect Google Ads to Google Analytics for free, albeit with some limitations. You can use open source workflow automation tool n8n.io to self-host your integration script between Google Ads and Google Analytics.

