Google Ads
Kartra
zapier

An automated workflow using zapier

Connects Google Ads + Kartra

Subscribe leads to lists on Kartra for new Google Ads leads

About this workflow template

This automation scenario allows you to connect Google Ads and Kartra

It can be build using Zapier, a no-code workflow automation tool. Zapier allows you to create automated bots using a simple drag-and-drop interface for non-technical users. This is a ready-made scenario, but it can be customized by adding more apps, actions, filters or branches.

Google Ads and Kartra can also be integrated using automation tools other than zapier:

Diagram

Subscribe leads to lists on Kartra for new Google Ads leads
Workflow diagram: Google Ads + Kartra integration

How it works?

When this trigger fires in Google Ads

Google Ads

New Lead Form Entry (Legacy) in Google Ads

Triggers whenever a new lead is created from a Lead Form Extension.

Then these actions happen in Google Ads and Google Ads

Kartra

Subscribe Lead to List in Kartra

Subscribe a lead to lists in your Kartra account.

Google Ads

New Lead Form Entry in Google Ads

Triggers whenever a new lead is created from a Lead Form Extension.

How to set up this workflow

This guide contains information on how to set up an automatic workflow that allows to Subscribe leads to lists on Kartra for new Google Ads leads.

Part I

Configure Applications

First, we need to connect Google Ads and Kartra to Zapier.

  • Create Zapier account.

    Create Zapier account.

    Create Zapier account if you don't have one.

  • Connect Google Ads to Zapier.

    Connect Google Ads to Zapier.

    Give Zapier access to your Google Ads account, using Google Ads credentials.

  • Connect Kartra to Zapier.

    Connect Kartra to Zapier.

    Give Zapier access to your Kartra account, using Kartra credentials.

Part II

Build an integration workflow

Next, we need to create a workflow automation scenario using graphical no-code web interface of Zapier.

  • Set up a Trigger action for Google Ads

    Set up a Trigger action for Google Ads

    Choose the following trigger: New Lead Form Entry (Legacy) (Triggers whenever a new lead is created from a Lead Form Extension.).

  • Then set up an Action for Kartra

    Then set up an Action for Kartra

    Choose this action: Subscribe Lead to List (Subscribe a lead to lists in your Kartra account.).

  • Then set up another Action for Google Ads

    Choose this action: New Lead Form Entry (Triggers whenever a new lead is created from a Lead Form Extension.).

Part III

Test and Publish

Finally, we need to test this automation and publish it.

  • Customize data flow

    Customize data flow

    Configure the data that is exchanged between Google Ads and Kartra.

  • Test the workflow and turn it on for production use

    Test the workflow and turn it on for production use

    Test your scenario and publish to production. Now you have an automatic workflow, that will Subscribe leads to lists on Kartra for new Google Ads leads!

Supported triggers and actions

  • Kartra

    Customer buys product

    Triggers when a customer buys product.

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  • Kartra

    Lead fills an optin form

    Triggers when a lead fills in an optin form.

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    triggerbyzapierpabbly-connect
  • Kartra

    Lead is assigned tag

    Triggers when a lead is assigned a tag.

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    triggerbyzapierpabbly-connect
  • Kartra

    Lead subscribes to list

    Triggers when a lead is subscribed to a list.

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    triggerbyzapierpabbly-connect
  • Kartra

    Lead registers to a calendar

    Triggers when a lead is registered to a calendar.

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    triggerbyzapierpabbly-connectintegrately
  • Kartra

    Lead is granted access to membership

    Triggers when a lead is granted access to membership.

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    triggerbyzapierpabbly-connect
  • Google Ads

    Send offline conversion

    Sends events from your customer systems (PoS, CRM, email service provider, etc) to connect Google Ad campaigns to offline activity and business impact.

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    actionbyzapierpabbly-connect
  • Google Ads

    Add contact to customer list

    Adds a contact to a customer list. Note: It takes 6 to 12 hours for the customer list to be populated with contacts.

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    actionbyzapierpabbly-connect
  • Google Ads

    Add contact to customer list with email

    Adds a contact to a customer list using their email address. Note: It takes 6 to 12 hours for the customer list to be populated with contacts.

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    actionbyzapier
  • Google Ads

    Create customer list

    Creates a customer list in Google Ads Audience Manager.

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    actionbyzapierpabbly-connect
  • Google Ads

    Send offline conversion (legacy)

    Sends events from your customer systems (PoS, CRM, email service provider, etc) to connect Google Ad campaigns to offline activity and business impact.

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    actionbyzapier
  • Google Ads

    Set campaign status

    Sets the status of a Google Ads campaign.

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    actionbyzapierpabbly-connect

Apps you need

Google Ads

Google Ads

Advertising

An online advertising platform by Google

Google Ads (formerly Google AdWords) is an advertising platform by Google, used to advertise on Google search, Youtube, and other websites.

Zapier

Zapier

Automation Platforms

No-code automation service

Zapier simplifies busy people's lives by automating web app data transfers, reducing tedious tasks, and allowing teams to collaborate effortlessly. With over 5,000 popular apps connected, it's never been easier to streamline your workflow.