This automation scenario allows you to connect Facebook Lead Ads and Mailchimp
It can be build using Integromat, a no-code workflow automation tool. Integromat allows you to create automated scripts using a simple drag-and-drop interface for non-technical users. This is a ready-made scenario, but it can be customized by adding more apps, actions, filters or branches.
Categories
Facebook Lead Ads and Mailchimp can also be integrated using automation tools other than integromat:
When this trigger fires in Facebook Lead Ads
Triggers when a new lead is created.
Then this action happens in Mailchimp
Adds an email address to a subscriber list.
This guide contains information on how to set up an automatic workflow that allows to Create (or update) a Mailchimp subscriber from a Facebook Lead Ads form submission.
Part I
First, we need to connect Facebook Lead Ads and Mailchimp to Make.com.
Create Make.com account.
Create Make.com account if you don't have one.
Connect Facebook Lead Ads to Make.com.
Give Make.com access to your Facebook Lead Ads account, using Facebook Lead Ads credentials.
Connect Mailchimp to Make.com.
Give Make.com access to your Mailchimp account, using Mailchimp credentials.
Part II
Next, we need to create a workflow automation scenario using graphical no-code web interface of Make.com.
Set up a Trigger action for Facebook Lead Ads
Choose the following trigger: New Lead (Triggers when a new lead is created.).
Then set up an Action for Mailchimp
Choose this action: Add/Update a Subscriber (Adds an email address to a subscriber list.).
Part III
Finally, we need to test this automation and publish it.
Customize data flow
Configure the data that is exchanged between Facebook Lead Ads and Mailchimp.
Test the workflow and turn it on for production use
Test your scenario and publish to production. Now you have an automatic workflow, that will Create (or update) a Mailchimp subscriber from a Facebook Lead Ads form submission!
Triggers when a new subscriber is added to an audience.
Triggers when a new campaign is created or sent.
Triggers when a subscriber is added to a segment or tag within an audience.
Triggers when a subscriber is added or updated in an audience.
Triggers when any current subscriber unsubscribes from an audience.
Triggers when a new customer is added to a selected store.
Returns the information that the user filled in, in the lead generation form. Use this action after the New Lead trigger.
Returns information about the form.
Creates a new custom audience. Note: You may need to [accept Facebook's Terms of Service](https://www.facebook.com/ads/manage/customaudiences/tos/) before using this action
Adds an email address to an existing custom audience.
The action unsubscribes a selected page from the connection to Make.
Creates a test lead in the specified LeadGen form.
Lead ads allow you to find customers who may be interested in your products or services
Facebook Lead Ads alternatives
Mailchimp is an all-in-one marketing platform that helps you design email newsletters, automate campaigns, track results and more. Grow your business smarter, faster and easier with Mailchimp.
Make.com (Integromat) is a powerful automation tool that enables users to connect their favorite apps, services, and devices without any coding skills. With its unique features, users can automate even complex integrations easily and efficiently, saving time and effort. Integromat allows to connect apps and automate processes in a few clicks.